Published Paper


Investigating the Influence of Digital Leadership on Technology Integration and Work Performance in the Post Covid Workplace: A Focus on the IT Industry in Chennai

Dr.Darwin Joseph
Senior Lecturer / Program Leader (DBA Program) School of Business and Social Sciences, Management Development Institute of Singapore, Singapore
Page: 450-462
Published on: 2024 March

Abstract

In the repercussion of the Covid-19 pandemic, the global landscape, particularly in the Information Technology (IT) sector, has witnessed profound changes in work environments and digital leadership plays a crucial role in ensuring organizational resilience and adaptability, particularly in the IT sector. This investigation aims to understand the intricate relationship between digital leadership, technology integration, and overall work performance. This study employs an exploratory and descriptive research approach, incorporating both qualitative and quantitative methods to investigate the workforce of IT/ITES companies in the Chennai district, India. The population and sample consist of employees in the IT industry, selected through convenience sampling. Data is collected via a structured questionnaire administered to 150 employees. The researcher utilizes a combination of descriptive and inferential statistical techniques to analyse the gathered data. This study underscores the significance of “Digital Proficiency” as the most influential factor in determining technology integration among IT/ITES company employees, while “Digital Citizenship” has the least impact, and “Supportive Environment” shows minimal influence. The findings from this study hold significant practical implications for digital leaders, organizational decision-makers, and policymakers, serving as a foundation for cultivating resilient, innovative, and digitally proficient work environments within Chennai's IT industry. These insights have the potential to influence best practices not only in Chennai but also in similar contexts globally.

 

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