Published Paper


Determining the Impact of Social Media Usage upon Work Life Balance: A Comprehensive Analysis

Shreejeeta Kargupta, Dr. Samapika Das Biswas
India
Page: 1415-1427
Published on: 2023 December

Abstract

Problem: This research aims to examine the effect of Social Media Usage on Work-Life Balance. The primary objective of the study is to analyze the effect of social media usage on work life balance of the employees. Approach: A qualitative research design was made concentrating on analyzing existing literature to determine the effect of social media usage on work-life balance. Many literature reviews and research articles were taken to interpret the major findings related to the research topic. Findings: Examining a diverse range of studies, this investigation sheds light on both the positive and negative facets of social media's influence on individuals' ability to manage their professional commitments and personal well-being. The study identifies various dimensions through which social media intersects with work-life balance. By synthesizing empirical evidence and theoretical insights, this research contributes to a deeper understanding of the complex interplay between social media engagement and work-life balance. Conclusion: The results provide valuable insights for individuals striving towards navigating the challenges of the digital age while maintaining a healthy work-life equilibrium. The implications of the study suggest employers and organizations create supportive environments that enable them to utilize the benefits of social media while combating its potential drawbacks.

 

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