Sustainable supply chain management (SSCM) has become a critical business strategy for enhancing operational efficiency while minimizing environmental impact. Aligned with Sustainable Development Goal (SDG) 9: Industry, Innovation, and Infrastructure, organizations are increasingly integrating sustainability into their supply chain processes in response to regulatory pressures and growing consumer demand for eco-friendly products. This paper explores key SSCM strategies, including green procurement, circular economy principles, carbon footprint reduction, and waste minimization. Through a review of recent literature and industry case studies, the study highlights how businesses can achieve long-term profitability while fostering environmental and social responsibility. Companies adopting SSCM practices benefit from improved resource efficiency, enhanced brand reputation, and compliance with international sustainability standards. However, challenges such as high implementation costs, supply chain complexity, and resistance to change hinder widespread adoption. This study proposes a framework for embedding sustainability into supply chain operations, emphasizing stakeholder collaboration, technological innovation, and regulatory compliance. Future research should further explore industry’s best practices and the role of digital transformation in advancing sustainable supply chains, reinforcing SDG 9’s objectives of building resilient infrastructure, promoting inclusive industrialization, and fostering innovation.