Post-investment exposure, especially in rural areas, is frequently not fully investigated. This study investigates how investors in indigenous chit funds in Kerala, locally called as ‘Kurris’ or ‘Chitties’, behave after making an investment, with the goal of identifying the factors that affect their opinion, satisfaction, perception, and future investment intentions. The study employs a descriptiveas well as an analytical approach, gathering primary data from 200 rural investors in Kerala through structured questionnaires. Additionally, it utilises secondary data from various reports, publications, and journals. The research design is both descriptive and analytical in nature. Even though Chit Fund schemes are common, there is still a lack of understanding regarding investor behavioural post-participation. This study aims to bridge this gap by examining the opinion, attitudes, motivations, and satisfaction levels of investors, thereby guiding efforts to improve financial literacy and inclusion in rural areas. This study also confirms the association between investment satisfaction and behavioural intentions, and the association between investors’ awareness and investment attitude towards Kurris. The study highlights that Kurris are most liquid, flexible, economic, social, co-operative, accessible, simple, and gender neutral indigenous investment avenue for rural and low income populace.